The Rules of Rules of Play! Or how Kahoot! terms and conditions may apply to your interactive product

As a post-grad student and an avid digital media professional, my main goal for this year is to build the alpha version of my gamified presentation building tool: Dis+Play.

Among the many similar digital products that I found on my competitive analysis , Kahoot! one of the most inspiring titles that I came across.

This norse educational quiz builder is equipped with a fun and colorful interface and a great sense of purpose that led it to invade schools all over the world to make classrooms a fun environment. However, a deeper reading into the terms and conditions, privacy policy and inclusion & accessibility policy of Kahoot have really revealed interesting details about how this company runs their product.

 

Terms and conditions & Privacy policy

Aside from the default terms such as keeping security and privacy as a user’s responsibility and making it clear that accounts and service may be terminated by any reason, Kahoot! has a whole section dedicated to how their rules and tracking apply to children under 13.

They say that only emails and usernames are tracked for children and only with the means of recovering passwords. This kind of concern is very noble and also essential when you are dealing with something like privacy for kids. To establish what accounts should not be tracked they have an special kind of account made only for students under thirteen.

 

Inclusion & Accessibility policy

 

“We believe that learning should include everyone.

We believe in removing barriers to education.

We believe that diversity is an asset that enables us to learn from 

each other, and should therefore be positively encouraged.”

 

Here the company states how their services are made to be as accessible as possible to any and every user. The passage above gives a fantastic insight of how Kahoot designed their tool with a high focus design thinking and empathy for their users.

This is also shown on their objective of keeping up with the Web Content Accessibility Guidelines (WCAG)  (http://www.w3.org/TR/WCAG20/). Kahoot tries to keep their product percievable, operable and understandable to all of its users.

 

Conclusion

Reading the legal terms behind a company really opens up space for great insights. Hidden behind every rule there is major concerns with both the users and company. I had no idea of the importance of how data tracking for children was such a sensible matter, Dis+Play may will also have children as a great portion of our users and having this in mind from the start can change the whole shape of our analytics plan.

I was aware of the importance of WCAG, but the way Kahoot paired it with the speech about breaking barries for education also inspired my product to follow these guidelines as strictly as possible. Empowering the users despite disabilities, status and other characteristics is essential and should always be one of the main pillars of a well-thought product, specially when the subject is education.

 

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